admin Rachael Zane

When I was 5 years old, my mother always told me that happiness was the key to life. When I went to school, they asked me what I wanted to be when I grew up. I wrote down ‘happy’. They told me I didn’t understand the assignment, and I told them they didn’t understand life. –John Lennon

All articles by admin

 

Siteground vs Bluehost Review 2018 – Who wins?

This review is well and truly overdue. I’ve been meaning to compare both hosting companies as I’ve only just recently signed up to Siteground so I can finally compare these two popular hosting companies. I know it can be difficult to decide on where to host your site as there appears to be so many...
Continue reading...  

Smoke and Mirrors: The Psychology of Internet Control

I once worked with a spectacularly narcissistic woman who had written a self-promoting e-book and published it on Amazon. She then proceeded to badger everyone she knew, including me, to buy the thing and give it a five-star review. (I graciously declined).   Her, er, ‘reasoning’ was that her brainchild only needed a certain number...
Continue reading...  

What is Blog Branding and Why Does Your Blog Need a Brand Identity?

The blogosphere has never been so competitive, so branding is more critical than ever before. But many overlook the concept of branding when it comes to a blog, while others have absolutely no idea how to go about branding. So let’s examine what branding is and why it’s important....
Continue reading...  

How Do You Monetize a Blog?

Blog monetization can be a challenging task, as there’s no one-size-fits-all solution, particularly when you consider the niche-specific differentials. When considering the best blog monetization option for your site, it’s important to consider who your readers are and what device they’re using to view your blog, what their goal is when they visit (i.e. Are...
Continue reading...  

How Can a Content Web Supercharge Site Traffic?

When creating a blog or a website, it’s essential that you create a strong content web that will capture and engage your readers — a bit like a spiderweb, except the visitors aren’t devoured!...
Continue reading...  

How to write Killer Blog titles

Strong blog titles can mean the difference between a site with lots of traffic and a site that barely registers in the search results. But how do you take your post titles from lukewarm to absolutely killer? Consider these tips for writing incredible blog titles!...
Continue reading...  

BigCommerce vs Shopify Review 2017 – Who wins?

So you’ve finally decided to take the plunge and kick off an exciting new idea? Or perhaps it has been a long time coming. Whatever it is, good for you! I am sure it’s difficult to decide who should host your store. Choosing the right e-commerce shopping cart solution can save you a lot of...
Continue reading...  

How to Overcome Writer’s Block: Tips to Get Writing Inspiration

Do you suffer from writer’s block? Writer’s block tends to occur at the most inconvenient times, often when the pressure is on in the form of a deadline. Of course, this makes it all the more distressing when you simply can’t overcome writer’s block. Blogger’s writer’s block is also quite common. It most frequently arises...
Continue reading...  

How Infographics Can Enrich Your Site and Convey Info With Ease

Are you trying to share information? Would you like to convey a range of different facts and figures in an interesting and engaging manner? An infographic is an aesthetically pleasing and effective way to convey information to your website’s visitors....
Continue reading...  

Chocolate delivery by Zchocolat – Unique gifts that define luxury

Finding that perfect unique gift online is always next to impossible. Recently I wanted to get something special for my sister so i decided to find something she would truly love… chocolate of course! There were some local suppliers that specializing in unique chocolate gifts and offered a delivery but I felt they were somewhat...
Continue reading...  

How to Make Your Press Release Pop

A press release serves as the perfect way to promote and publicize a news item, whether it’s an event, a product release, a website launch, a milestone or another significant happening or announcement. But news outlets and large websites receive dozens — even hundreds — of press releases each day. How can you make your...
Continue reading...  

How to start a fashion blog in 5 easy steps

If you love fashion, then a fashion blog may serve as a fun hobby. What turns out as a hobby may eventually lead to VIP invites, free goodies and even a way to earn a full time income just like Perez Hilton. So how do you start a fashion blog?...
Continue reading...  

How to start a blog – Easy to follow step by step guide

In today’s tech-centric world, it seems like virtually everyone has a blog! But if you’re among the minority of individuals who has yet to enter the blogosphere, then the task of setting up a blog can seem like a very intimidating and arduous task. Where do you begin? Well, in this article, we’ll take a...
Continue reading...  

How to start a travel blog

Are you thinking of starting a travel blog? A travel blog can be a wonderful way to document your travels, share great travel tips with others, while also reviewing your experience at various hotels, restaurants and attractions. But the task of starting a travel blog can seem rather intimidating, as many are left wondering where...
Continue reading...  

Write for humans. Not for Google

The essential role of the search engine in today’s internet sphere is indisputable, but many webmasters and bloggers go astray when they place too much emphasis on appealing to search engines such as Google. The result is often the opposite of what they were hoping to achieve. Instead of improving their site’s search engine rankings,...
Continue reading...  

Have you heard of Roger Sanchez?

So I suppose this blog post is a little out of place. So I have decided to create a separate section simply labelled ‘my blog’ where i might talk about anything on my mind. Whether I’m having a good old moan about something or sharing stuff that inspires me, this is a ‘free for all’...
Continue reading...  

Shoeboxed Review 2016 – Best way to manage your receipts?

Shoeboxed.com is your headquarters for eliminating paper clutter, as the platform serves as a virtual shoebox where you can store and organize your receipts and documents with ease. In addition to “effortless expense reporting,” Shoeboxed.com also touts robust accounting and bookkeeping features, and even tax preparation tools. I have used them for the last 6...
Continue reading...  

The Psychology of Colors: How marketers influence your decision

Have you ever wondered why pale blue and pale green is always used in a hospital setting? Why not red or orange or purple? Well, this is because blue and green are viewed as soothing, relaxing and comforting colors. This is just one example of how color is used to impact your mood, perceptions and...
Continue reading...  

Why most blogs fail and how to keep your blog afloat

Is your blog a bit less successful than you’d hoped? Well, you’re not alone! Starting a successful blog takes patience and time, but with these tips and a bit of basic knowledge about why most blogs fail, you can easily avoid these problems and fast-track your site to success!...
Continue reading...  

How to Write a Press Release That Gets Noticed and Published in a Social Media Savvy World!

Writing a press release is relatively simple and formulaic; but writing a press release that actually gets noticed and published in a social media-centric world is an entirely different feat! So how do you write a press release that others actually want to read? Let’s explore!...
Continue reading...  

RingCentral Review 2014 – The best solution for new businesses?

How we work today has rapidly changed because of the rapid adoption of smartphones , customer expectations that companies be highly responsive and the increased need for mobility. In this brief RingCentral review I want to give you some information that should help you decide if a hosted PBX is the way to go for your...
Continue reading...  

Crafting your very first blog post

So, you’ve decided to start a blog! That’s wonderful! Blogging can be a wonderful hobby, a powerful promotional and marketing tool and even a lucrative earning opportunity if you play your cards correctly! ...
Continue reading...  

How to write killer content that will keep them coming back

So, you’ve decided you want to be a blogger. But how do you create content that people actually want to read? That’s the challenge! There are few things more discouraging than pouring your heart out into a blog entry, only to find that it received 17 pageviews and 0 comments within its first month online!...
Continue reading...  

12 blog posts your readers will absolutely love

Are you stuck for an idea for your blog? Are you looking for blogging ideas that will increase traffic? Do you know what blogger personality type you are? Finding new and creative blogging ideas can be difficult, especially if you’ve written extensively on a particular topic. But the following ideas have proven very effective when...
Continue reading...  

5 Personality types for bloggers – which one are you?

You’re going to start a blog. That’s fantastic! But before you go out to purchase the domain name or plan out that first post, it’s important to decide your approach....
Continue reading...  

11 common blogging mistakes that annoy readers

Blogging is an art form and many novice bloggers fall into some very common pitfalls — pitfalls that can serve to alienate and annoy readers. First, it’s important to understand that the web is saturated with information. Nobody needs to read your blog; chances are there are 200+ other similar blogs that could easily fill...
Continue reading...  

iContact Review 2014 – Best Email Marketing solution?

iContact is an email and social media marketing platform that has the power to increase your company’s revenues. In fact, according to the site’s customer testimonials, some report a marketing expenditure ROI of more than 50%. In this iContact review I explore my experiences with the platform....
Continue reading...  

Dreamhost Review 2016 – Is Dreamhost really as good as it claims to be?

Anyone with a website needs a high quality web host that they can count on. Unfortunately, choosing the best web hosting company to go through is a task that is easier said than done. Chances are pretty good that you’ve heard people mentioning a host called DreamHost from time to time. Obviously, selecting a web...
Continue reading...  

Sprout Social Review 2014 – How do they compare to the rest?

An increasing number of companies, organizations and one-man-band entrepreneurs are turning to social media as a marketing outlet. There’s also a movement toward using social media as a customer relationship management (CRM) tool. This Sprout social review is designed to help you decide if it is the right tool for your company....
Continue reading...